A single traveler with a bad experience can tank your TripAdvisor or Viator ranking. If a tour bus AC is out or a guide is late, you need to know now, not later. Place QR codes on every seat back or at the end of the excursion.
If a guest reports an issue mid-tour, you can offer a discount or a free add-on immediately. This proactive service recovery prevents the guest from stewing on the issue and writing a negative review when they get back to their hotel.